Pilates Core Club

Branding + Landing Page Design & Development

Arianna Toy came to us with a vision for Pilates Core Club but wasn’t sure where to start—she knew she needed branding and a website but felt overwhelmed by the process. She wanted a refined, high-end aesthetic that felt both welcoming and professional, ensuring her Pilates studio stood out in a competitive market.

Through our work, we provided a full visual identity, a sleek, user-friendly landing page, and integrated scheduling software, making it effortless for clients to book sessions and purchase packages. We crafted a minimalist, sophisticated brand palette of warm neutrals—charcoal, tan, sand, cream, and eggshell—paired with elegant serif typography to create a modern yet inviting look. The transformation was not just visual—by streamlining her online presence, we gave Arianna the tools to confidently launch and grow her business, making Pilates Core Club feel polished, professional, and poised for success.

The Website